BlackBerry users think Torch will fail to rival iPhone


A significant majority of BlackBerry owners don’t think the company’s new Torch handset will be successful, and cite the number of apps available on other platforms, such as iPhone and Google Android, as a weakness. More than a third, 37 per cent, of BlackBerry users also don’t recognize ‘Research In Motion’, the name of the company that manufactures the devices. The study of BlackBerry owners spoke to 1,024 users: when they were shown details of the new BlackBerry Torch, 54 per cent felt it was “too similar” to previous handsets. Two thirds agreed it would fail to be as popular as the iPhone 4. Of those, 83 per cent claimed that “better apps” were needed to bring Research in Motion handsets up to the standards of the iPhone. However, nearly three quarters, 74 per cent, added that they dislike touch screen handsets. Two thirds of these said the QWERTY keyboard was one of the things that had originally attracted them to their BlackBerry. The second most popular feature attracting mobile users to BlackBerry handsets was email ability. More than four in five respondents also said they thought BlackBerry’s rumoured iPad rival

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BlackBerry users think Torch will fail to rival iPhone