Tesco to Sell iPhone in U.K.


LONDON -- Tesco PLC said Thursday it will sell Apple Inc.'s iPhone in the U.K., potentially bringing its lower-priced ethos to the smartphone market.

The British retailer didn't confirm a start date or tariffs for the iPhone but said in a brief press release that both the original iPhone 3G and the new iPhone 3GS would be available shortly.

After a two-year exclusive deal with Telefonica SA's O2, Apple opened up its distribution channels in the U.K. earlier this month when France Telecom SA's Orange network began to sell the phone. Vodafone Group PLC is set to follow in the new year.

Tesco Mobile is a joint venture between Tesco and O2, and derives the majority of its sales from low-margin, low-priced pay-as-you-go phones operating on the O2 network.

While the company does sell a small proportion of longer-term mobile contracts, a lack of in-store sales staff dedicated to signing up new customers has limited the sale of these more lucrative contracts.

Read »

Dr Who's picture
Created by Dr Who 3 years 28 weeks ago – Made popular 3 years 28 weeks ago

Category: Gadgets   Tags:

online spanish program spanish online classes social bookmarking : share news headlines and videos Sexy Celebrities facebook starbucks nutrition ipad apps for kids best iphone app for weight loss baba ramdev yoga free download online spanish lessons

Tesco to Sell iPhone in U.K. celebrities stalker